I found myself in conversation the other day with a woman who was frustrated that her condo association was considering hiring a professional management company. “Why should we pay someone else all that money when we can just do it ourselves?” she said somewhat angrily.
I don’t know that much about condo associations or professional management companies, but I suggested that maybe a professional manager would have more knowledge and experience than the volunteers in her association have. “Pshaw,” she said. (That’s really what she said!) “Isn’t all of that knowledge on the internet now? Can’t we just go online and find out whatever we need to know?”
This line of reasoning was a little amusing to me, since it was coming from a woman who doesn’t even own a computer, but I agreed that the internet does make a vast ocean of knowledge accessible to everyone. “It’s true,” I told her. “If I wanted to change my own oil, I’m sure I could do it. I could Google it, and find a YouTube video, and watch all the steps, and figure it out, and do it myself. The knowledge is available, and I’m perfectly capable.
“But, frankly, it’s worth it to me to pay someone else to do it. Someone who has all the equipment, and all the experience. Someone who can do the job better and faster than I can. It’s worth it to me to pay a professional.”
“Well, that’s true,” she said.
Maybe you don’t need a writer
The same argument applies to writing. You can do it yourself. You know how to write. You learned it in grade school! You’ve been doing it all your life!
Why hire a professional?
I understand. You can do it yourself. The knowledge is available.
But for those of you who don’t want to sort through Google results each time you need to use its or it’s, you might find it’s worth it to hire a professional.
(I’m just a click away.)